In-Store Experience

Skinner shares his views on the "collapsing" marketing funnel, why the next phase of growth could belong to mid- and long-tail retailers, and how brands can win in the era of agentic commerce.

The full-funnel effort includes retail media and in-store activations at Walmart, Costco and multiple grocers.

Retailer’s national comeback continues with two new stores.

The campaign features star Milly Alcock, limited-edition products inspired by Krypton's rebel girl beauty, and immersive activations across select stores nationwide.

A member-exclusive report outlining the key trends and consumer behaviors in the snacks category.

The retailer triples its Member's Mark Community and launches a "Come Join Us" campaign while unveiling a fresh look to accompany store remodels and new builds.

In Part 1, we break down survey results that illustrate how shoppers are navigating this volatile terrain, while identifying the emerging opportunities for retailers that can adapt to ever-changing needs.

The retailer explains how the condensed format also doubles as a testing ground.

The Path to Purchase Institute's latest "In Brief: Football & Super Bowl" research report looks at the strategies CPG manufacturers and retailers employ to leverage sports sponsorships at retail.

Cost and flavor are shoppers' two most important factors when purchasing outdoor cooking ingredients, according to Breaktime Media.

What brands and retailers can learn from Lowes Foods’ approach to in-store experience.

Retailer plans massive 2026 expansion with 130 remodels and 30 new locations across major U.S. markets.