Sweets Sales Get Sweeter Candy and gum products are gaining in-store visibility and stronger sales through creative packaging and P-O-P. Sharpies Get $7 Million Marketing Push Patriotism Fuels Little Debbie Promo Kraft Cross-Promotes Beer, Snacks Hawaiian Punch Goes Urban Floorstands Boost Bluegrass Sales Korbel Aims Wedding Promotion at Men Jacob's Creek Spices Up Retail With Promo A HIT with Kids HIT Entertainment gets maximum value for its display dollar by sticking to efficient designs that keep the retailer's needs in focus. Heineken Keeps the Party Going With P-O-P Skechers Debuts Britney Spears 4Wheelers Britney Spears campaign marks Skechers' first celebrity brand A Brand New Bag for Samsonite Samsonite uses P-O-P to pursue casual & sport bag markets First Previous 612 613 614 615 616 Next Last