Retail Media

This year’s impressive list of 35 winners represent a diverse mix of voices from brands, retailers, agencies and solution providers.

Mondelez is one of the first to use Fetch to drive consumers to Albertsons' banners with in-app, purchase-based offers designed to acquire shoppers, increase sales and drive retailer-specific loyalty.

Orange Access allows advertisers to launch onsite and offsite campaigns, while also accessing intuitive reporting, in one platform.

P2PI’s CONNECT Hosted Buyer Program unites brands and solution providers for our version of VIP corporate speed dating. The next opportunity will take place in November at P2PI LIVE & Expo.

Sam’s Club, The Home Depot, IAB and others announced retail media-related advancements, collaborations and news during the month.

“Engage Media Full-Service” enables convenience retailers to deploy custom, branded content across their at-pump video network to drive in-store traffic.

Among its Oct. 1 announcements, the retailer has expanded availability of its new self-serve insights integration with Walmart Connect, and it will rebrand Walmart Luminate to “Scintilla” next year.

Gerber Childrenswear’s Modern Moments by Gerber, a Walmart exclusive, launched a line of licensed Harry Potter apparel this summer.