Acorn CEO Heather Nichols and Mondelez's Emily Curry reflect on the results of a past campaign that brought influencer-created content to connected TV.
Walmart is selling a Native x Dunkin’ limited-edition collection, while Target received a collection from the brand based on flavors of Novamex’s Jarritos soft drinks.
A new initiative with creative agency Media Red leverages Sony's commercial display technology to turn underutilized POS space into engaging, multi-sensory brand experiences.
Dollar General Media Network's Molly Hjelm will take the stage on Feb. 19 to share how the retailer is redefining the space and engaging with consumers and brands for omnichannel success.
The Landscape highlights the various retailer media networks and partners in the marketplace, and gives P2PI member companies a chance to communicate their offerings.
The updated self-service platform enables brands to efficiently launch display, video, social media, CTV or in-store campaigns across multiple retail media networks.