Retail Media

The shift can create a win-win situation for brands and retailers, writes Adam Skinner of Epsilon.

See the retailer's new digital advertising placements and integrations designed to support product discovery.

The new VP of marketing strategy joins Qsic as the in-store audio provider looks to expand its global presence.

CPG brand marketers in this year's survey indicated that RMNs are as or more effective than other digital media, and they’ve increased investment in them, among other findings.

Amazon unveils ad-tech service for online retailers, Dentsu hires IAB’s Jeffrey Bustos, and CVS bets on in-store media.

P2PI's roundup looks at the previous quarter's standout in-store activations and top news stories relevant to the Canadian commerce marketing community, along with proprietary shopper research factoids and an introduction to a Canadian member company.

The report leverages Keen’s Marketing Elasticity Engine to analyze trends across social media, retail media networks, digital and display, and compare the impacts based on brand size and level of investment.

The funds will support the expansion of the in-store retail media platform into new retail locations, accelerate product development and scale its sales team.

We're keeping the nomination window for our third annual awards program open through Feb. 7. The program honors the top commerce marketers pioneering retail media.

Explore how shifting consumer behaviors and emerging trends are reshaping brick-and-mortar retail media in this data-driven webinar.