Retail Media

Walmart is celebrating the 15th anniversary of Mojang Studios’ Minecraft by offering exclusive licensed products and in-game items.

The launch adds to Dollar General Media Network's existing portfolio of in-store advertising solutions, including digitally connected in-store shelf tags and signage.

With linear TV on the decline and retail media emerging as the center of the advertising universe, Andrew Lipsman opened P2PI’s Storefronts with a call to action for brands to recognize the reach and creative opportunity the physical store offers.

CVS' retailer media network taps into data from the drugstore's 74 million loyalty members.

Snipp Interactive created an infographic spotlighting key areas of shopper marketing that are being impacted by AI and examples of companies innovating in these areas.

Survey findings showcase how key trends such as personalization and privacy are impacting U.S. consumer behavior during online shopping.

Former chief operating officer Rahul Choraria succeeds co-founder Sandeep Kella, who now leads the board of directors alongside two new members.

The membership-based online grocer is leveraging Instacart’s Carrot Ads technology to run and sell ad placements for brands on its own e-commerce site and app.

7-Eleven's retailer media network uses first-party data from its loyalty programs to deliver targeted messages.

Procter & Gamble’s Old Spice and Walmart are again spotlighting their mentorship program during the back-to-school season.