Packaging

Unilever teamed with singer Mariah Carey this holiday season to create a limited-edition collection for its Walmart-exclusive Find Your Happy Place line.

Philips Norelco activated its status as official partner of nonprofit Movember Foundation for a national digital campaign with account-specific overlays at CVS and Walmart.

The festive Meta Lite Bar experience is Miller Lite and TerraZero Technology’s fourth activation in the metaverse this year.

Doritos After Dark pilots a special ghost kitchen menu in several metro areas and a pop-up event in Los Angeles.

The personalized skincare company is also undergoing a full brand refresh that will roll out in 2023.

The limited-edition holiday collection was created through a Burt's Bees partnership with artist and poet Cleo Wade.

BodyArmor gave Wawa an exclusive sweepstakes activating its sponsorship of The Mamba & Mambacita Sports Foundation, a nonprofit providing opportunities for underserved athletes.

Revolution Beauty London in August launched a limited-edition collection based on Paramount Pictures’ 1995 teen comedy "Clueless" with Target as its exclusive brick-and-mortar U.S. retailer. 

Upgrade imagery to overcome challenges in personalizing the shopping journey, says Vizit's Jehan Hamedi.

Five campaigns won OmniShopper Awards in the "Integrated Path to Purchase Activation" category.