The creamer launched nationwide in January, coinciding with both the 20th anniversary of Paramount Pictures' "Mean Girls" comedy and the Jan. 12 theatrical release of a remake.
Revlon has collaborated with Redecor to introduce shades from its lipstick collections to the design simulation game for players to decorate their virtual spaces.
The exclusive partnership agreement with DS Smith represents an extension of existing services with a commitment to new projects, including reducing materials and increasing recyclability.
Licensed merchandise tied to the releases of films "Trolls Band Together," "Wish" and "Aquaman and the Lost Kingdom" recently enjoyed the spotlight at Walmart stores.
With the acquisition of Dart Innovations, Quad will enable CPGs to deliver relevant promotions, share key product information and point to adjacent product options in stores.