Marketing Tactics

Leaders from the two companies will explore important tactics and strategies, and share success stories from brands at the November event outside of Chicago.

We present a case study for this 2024 REGGIE Award winner: Untold Beauty.

Multipurpose products with added health benefits are catering to growing wellness demand, but marketers must win over today’s more knowledgeable and discerning customers.

We present a case study for this 2024 REGGIE Award winner: I’m Just the Flu.

We present a case study for this 2024 REGGIE Award winner: Walmart Ugly Sundaes.

We showcase five best-in-class campaigns from the retail media networks and shopper marketing categories of the 2024 REGGIE Awards.

Profiles of Mentorship winners Susan Bagley, Jayme Jansky Beck, Brittany Billings, Beth DeBona, Jen Hutchings and Donnalyn Smith.

This year’s impressive list of 35 winners represent a diverse mix of voices from brands, retailers, agencies and solution providers.

The Honest Company teamed up with bilingual publisher Lil' Libros in August for a limited-edition line available exclusively at Walmart.

The retailer is leveraging the soon-to-be cultural phenomenon by rolling out more than 150 themed products as well as dedicated shop-in-shops and in-store events ahead of the film’s Nov. 22 release.