Loyalty Marketing

Here’s a snapshot of industry leaders from the P2PI member community: Eagle Family Foods and Channel Agency.

Advice for brand marketers on incorporating artificial intelligence with omnichannel marketing.

Our proprietary research examines the potential of AI from a marketer’s perspective, showing how they plan to move from test-and-learn to full adoption.

Research examines the shopping habits of socially conscious consumers. Plus, a look at the effectiveness of promotions and holiday trends.

The debut of a digital game will kickstart a global marketing campaign to relaunch the iconic collectibles from the toy brand.

Recent retail news includes Rite Aid launching an Ello Market private label, and Ace Hardware bringing back one of its ongoing rewards events.

Learn from Ahold Delhaize USA’s retail media experts about building integrated campaigns and leveraging standardized KPIs, methodology and insights to drive success.

Hy-Vee RedMedia enables brand partners to reach specific customers and create omnichannel marketing strategies through its digital platforms, in-store advertising and brand-safe sites.

The exclusive line celebrates the 30th anniversary of the Universal Pictures movie this summer.

P2PI chats with Uber and Criteo about the promise of retail media, fragmentation in the space and looking beyond short-term sales.