What Incentivizes Consumers to Share Their Data? The majority of consumers are open to sharing their email address with a brand in exchange for an incentive, while only 21% will share demographic information, according to research from Decile. Sobeys Hellmann's 'You Could Win' Email Mountain Dew, 7-Eleven Team Up for Two Exclusive Drinks PepsiCo’s Mtn Dew and 7-Eleven teamed up this summer to launch a limited-edition Slurpee flavor and exclusive soft drink. Sobeys Nestle 'Spend $30' Carousel Ad Sobeys 'Feed the Dream' Carousel Ad Target Glade Circle Deals Pegboard Endcap Sobeys Starbucks 'Spend $30' Landing Page Sobeys General Mills 'Feed the Dream' Feature Sobeys Sweepstakes Email Ads Top 'Retail Media' Stories from July Sam's Club, Best Buy, IAB and others announced retail media-related advancements, research and other news last month. First Previous 32 33 34 35 36 Next Last