Marshmallow Peeps Celebration Tour A case study from the Promotion Marketing Association's 2004 Reggie Awards Kmart Finds WB Network Good Fit for Fall Promos In-store radio, events, and P-O-P to promote Kmart's back-to-school apparel and WB's new season lineup Wal-Mart, Home Depot Execs Headline P-O-P Show Pathmark, Kimberly-Clark Get Cultured Shrek 2 Partners Swamp Retail Accounts Second P-O-P Congress Rated a Hit by Attendees Gatorade Gets Active for Summer RadioShack Hangs with Shaq Miller, 'Rolling Stone' Rock Together Pepsi Play for One Billion! Promotion A case study from the Promotion Marketing Association's 2004 Reggie Awards First Previous 273 274 275 276 277 Next Last
