Kmart Finds WB Network Good Fit for Fall Promos In-store radio, events, and P-O-P to promote Kmart's back-to-school apparel and WB's new season lineup Wal-Mart, Home Depot Execs Headline P-O-P Show Pathmark, Kimberly-Clark Get Cultured Shrek 2 Partners Swamp Retail Accounts Second P-O-P Congress Rated a Hit by Attendees Gatorade Gets Active for Summer Ralphs Beds Down with Minute Maid RadioShack Hangs with Shaq Miller, 'Rolling Stone' Rock Together Meijer, Brands Find Ways to Kid Around 'Garfield' Gulps Up Goldfish Partnership Pepsi Play for One Billion! Promotion A case study from the Promotion Marketing Association's 2004 Reggie Awards First Previous 272 273 274 275 276 Next Last