Events

Brands provide special "retailtainment" activity

Traditional promotional tools combined with event marketing drive wine, spirits and beer sales on-premise

Client: Bacardi Global Brands, Miami
Introduction: July 2002
Number of displays: 125
Construction: Laminated MDF board in brushed aluminum with satin aluminum trim, black melamine finish, bar sink, two interior shelves, poster holder, casters
Awards: Gold, Design of the Times 2003
P-O-P company: Array, Los Angeles