Taking Stock of Supermarket Retail Performance Review of an academic paper entitled, "Why Retailers Sell More or Less Than Their Fair Share in a Category," Bat Display Matches Brand's Edginess A Benefit Congruency Framework of Sales Promotion Effectiveness Examing the effectiveness of monetary vs. non-monetary promotions Patent Infringement: Display Technologies v. Paul Flum Ideas, Inc. Former President of Domecq Importers Inc. Indicted on Money Laundering, Tax Evasion, Mail Fraud, and Conspiracy Charges Hall of Fame Profile: Scott Greenberg Industry Consolidation: Roll-Up or Status Quo? There's no denying that the P-O-P industry is in a mode of mergers and acquisitions. What is not clear is what form consolidations will take and what the industry will look like when the shakeup is complete. M&M/Mars' Receives Gold Effie for Crispy M&M's Product Launch Sega Nabs Bronze Effie for Dreamcast "It's Thinking" Campaign Former Heineken USA Employee Charged With Participating In Kickback Scheme Criminal Antitrust: United States of America v. Leonard Schlachter Mission: CONTROL Communication keeps P-O-P projects on target, from initial brainstorming to in-store placement. First Previous 601 602 603 604 605 Next Last