Samantha Nelson
ARTICLES BY THIS AUTHOR
- 9/13/2022
Clif Bar Treats Petco to an Exclusive
Clif Bar & Co. launched a line of plant-based jerky treats for dogs exclusively at Petco, and with it secured merchandising for its flagship brand bars for people at the pet chain. - 9/8/2022
C4 Energizes Wawa Hoagies
Nutrabolt’s C4 is running a promotion at East Coast convenience store chain Wawa that dangles a free can of the brand's energy drink with the purchase of a classic hoagie sandwich. - 9/1/2022
Meijer Drives Green with Avocados from Peru
Meijer recently wrapped a sweepstakes with the Peruvian Avocado Commission’s Avocados from Peru awarding one winner with a custom 2022 Tesla Model 3 electric car. - 8/29/2022
Clorox Quizzes Walmart Shoppers on Spring Cleaning
Clorox Co. earlier this year depicted a QR code on a custom display at Walmart to direct shoppers to an augmented reality quiz determining their spring cleaning personality — and the products to match. - 8/25/2022
Walmart, Old Spice Mentor High School Students
Walmart and Procter & Gamble's Old Spice this summer honored the first class of high school graduates to participate in the "School of Swagger" mentorship program and touted the cause effort in stores. - 8/18/2022
Reese’s Sends Circle K Shoppers to Hershey, PA
Hershey Co. is running an account-specific "Reese’s Lovers Summer" sweepstakes at Circle K awarding a trip to Hershey, Pennsylvania, where the company is headquartered. - 8/17/2022
Vera Bradley, Coleman Camp Out at Target
Target recently shined a spotlight on a new outdoor recreation collection from Newell Brands’ Coleman Co. in partnership with luggage and handbag company Vera Bradley. - 8/15/2022
Aspire Gives Costco a 'Sweet' Exclusive
Aspire Brands’ Aspire Drinks launched its Healthy Energy products at Costco in June with an exclusive “Sweet Cherry” flavor. - 8/14/2022
Coca-Cola Brings Summer Sweeps to Jewel-Osco
Coca-Cola Co. is running an exclusive sweepstakes at Albertsons Co.’s Jewel-Osco that awards one winner with 21 tickets to the Six Flags Great America theme park plus passes for reduced wait times and meals. - 8/9/2022
Tennis Star's Suncare Brand Launches at Walmart
Walmart in April became the exclusive retailer of Kinlo, tennis star Naomi Osaka’s direct-to-consumer suncare brand, bringing the lineup of products for people with melanated skin to 2,500 of the retailer's 4,700-plus stores.
