Electronics Purchase Influencers in the Discount Channel Electronics Purchase Influencers in the Specialty Channel Shopper Attitudes About Displays and Signs 7. Effect on Purchase Intent of Various Marketing Tactics 3. Effect of Signs and Displays on Purchase Intent 6. Effect of New Signs and Displays on Store Selection 1. Awareness of Signs and Displays 4. Preferred Information Included on Signs and Displays 2. Awareness of Signs and Displays, By Location in the Store 5. Effect of New Signs and Displays on Shopping Experience First Previous 6 7 8 9 10 Next Last