Getting Personal via Social Media Spire, Spartan Stores take customer-centric approach and use purchase behavior to target through Facebook and beyond Unified Grocers Unites Hispanics for CPGs Event-based, digitally charged strategy accesses 'shopper' dollars OASIS Report: Father's Day Digital Advertising Activity Looking back at Fatherβs Day 2013 to help with the planning ahead Global Perspectives: Coke Brings Home the Message The Urban Path to Purchase Glossary Perrigo Digitally Pushes 'Store Brand Meds' Private-label manufacturer educates consumers about OTC products 'Global Perspectives' Now Available for Purchase Experiential Marketing: Can It Be Localized, Personalized and Scaled Up Affordably? Big Challenges to Big Data's Promise: Part 2 People to Watch 2013 Happy New Normal! Sesame Street Refreshes its Packaging Research leads brand to employ a cleaner, simpler look for licensed products First Previous 68 69 70 71 72 Next Last