Digital Retailing Expo: Sharper Views of In-Store Video Cross-Channel Shopping Triggers Factors Behind Consumer Channel Selection Cosmetics Brands Focus on Ethnic Marketing Custom products for black and Hispanic women, and for style-conscious men, share the spotlight as cosmetics marketers continue to target niche markets. Measuring & Enhancing Shelf Visibility POPAI's 2004 OMA Winners Announced Cherry Picking: The Weapon of Choice for Price-Conscious Consumers Newspaper Merchandising in C-Stores Case studies from the Newspaper Association of America's Single-Copy Merchandiser of the Year Awards Newspaper Merchandising in Supermarkets Case studies from the Newspaper Association of America's Single-Copy Merchandiser of the Year Awards Displays Spur Video Buys Store Check: Food Lion's Bloom With convenience as a goal, Food Lion bans in-store displays in 'Bloom' concept store, offers customers clear aisles, portable bar code scanners. A Picture's Worth Abstract: "Measuring the Value of Point-of-Purchase Marketing with Commercial Eye-Tracking Data" First Previous 129 130 131 132 133 Next Last