Pediatric Packaging: Just What Mom Ordered Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Panasonic Revamps Packaging for Women's Shaving Line Packaging expert Jim Peters looks at how marketers can use packaging to tailor brand messages to female consumers Packaging: 'On the Go' Designs Add Convenience Love Them or Hate Them, Reverse Auctions Are Here To Stay P-O-P Design interviews David J. Stec to get his thoughts on the risks of reverse auctions Corona Clipper Adapts Package for Wal-Mart Jim Peters examines the "try-me" strategy of Corona Clipper Inc. 'Try Me' Tool Packaging Lifts Sales 30% Package color and shape get brand recognition, but a consumer who touches a package might move it from the shelf to the shopping cart. Jim Peters examines the "try-me" strategy of Ridge Tool Co. Reverse Auctions, RFQs & P-O-P P-O-P producers say processes are dangerous to both suppliers and brand marketers Packaging Graphics Grab Club Store Shoppers Bosch Packaging Aims at Two Target Markets Packaging for Club Stores How packaging demands exemplify marketing strategy at Costco and Sam's Club First Previous 83 84 85 86 87 Next Last