Love Them or Hate Them, Reverse Auctions Are Here To Stay P-O-P Design interviews David J. Stec to get his thoughts on the risks of reverse auctions 'Try Me' Tool Packaging Lifts Sales 30% Package color and shape get brand recognition, but a consumer who touches a package might move it from the shelf to the shopping cart. Jim Peters examines the "try-me" strategy of Ridge Tool Co. Corona Clipper Adapts Package for Wal-Mart Jim Peters examines the "try-me" strategy of Corona Clipper Inc. Reverse Auctions, RFQs & P-O-P P-O-P producers say processes are dangerous to both suppliers and brand marketers Bosch Packaging Aims at Two Target Markets Packaging Graphics Grab Club Store Shoppers Packaging for Club Stores How packaging demands exemplify marketing strategy at Costco and Sam's Club Putting the Pieces Together at the Point of Sale An RFID Primer Wilton Display Keeps Clamps Accessible, Organized First Previous 83 84 85 86 Next Last