Wal-Mart's Bob Connolly on Effective Sales Promotion Savvy Private-Label: Bigger Foe of National Brands Retailer brands compete harder as they learn category dynamics. "Premium private-label" is no longer an oxymoron. Mind the Design Mike McMenimen discusses the finer points of hiring outside designers vs. in-house staff Top Decorative P-O-P Materials of 2003 Trends: Packaging the Low-Carb Craze Miracle-Gro Packaging: Not A Garden-Variety Identity Wegmans Brightens Private-Label Coffee Packaging QuickBooks Carton Secure Yet Interactive If packaging is to be effective in club stores, it must catch consumers' interest yet deter theft Accentuate the Positive: Packaging Luxury Brands "Designer Packaging" Helps Redefine Household Cleaner Category First Previous 82 83 84 85 86 Next Last