Marketing Toolbox

Consumer and shopper insights converge in ConAgra's culture of collaboration

The "best of the best" in shopper marketing get better and better.

Growth at retail demands a more holistic view of shopper marketing.

The recession changes the game at America’s top retailers.

Brands that empathize both rationally and visually get more attention at the shelf.

An emotional connection at retail pulls shoppers and creates loyalty.

Whether it falls under marketing or sales, the principle remains the same -- structure should follow strategy

Thin media player uses internal memory for video, features low profile and lightweight housing

Reflective mylar changes to message when customers approach