Kodak Focuses on Display Flexibility Harry Potter DVD to Cast Spell at Retail A Meta-Analysis of the Impact of Price Presentation on Perceived Savings An article from the Journal of Retailing (Volume 78, Issue 2) Nike Gets a Grip on P-O-P for New Golf Club Line A-B Goes Upscale with Bacardi Silver Sony Broadcasts Benefits of Satellite Radio Just Born Waves the Flag for Summer Candy Promo Displays Boost Awareness for Suunto Wrist Computers Drugstore P-O-P: A Dose of Convenience To get more customers into stores, drugstores are supplementing their pharmacy and OTC offerings with a product mix and marketing programs that rival c-stores and larger retailers alike. BMW Reaches for New Marketing Plateau With Its Virtual Sales Center First Previous 670 671 672 673 674 Next Last
