The Hub: A New Media Model 'Recency and Relevancy' replace 'Reach and Frequency' in today's media world. 'The Hub:' Ringing Up Retail More media dollars are flowing to retail, but how can marketers be sure their money is well spent? 'The Hub': Get Fresh at Retail Fresh food at retail challenges traditional packaged goods Produce Starts to Matter More The Hub: What's That Sound? Shopper marketing is what's goin' down. 'The Hub': The Art of Shopping Everything around shopper marketing is evolving. So, too, must be our approach to its creative. P&G Pretties Up Kmart Mars Pedigree Dog Adoption Drive A case study from the Promotion Marketing Association's 2007 Reggie Awards Whole Foods, Wild Oats Embrace Earth Month 'A Charlie Brown Christmas' at Urban Outfitters A case study from the Promotion Marketing Association's 2007 Reggie Awards First Previous 534 535 536 537 538 Next Last
