Imagine in-store advertising that reads your mind (almost). Machine learning and data analytics are revolutionizing retail by delivering hyper-targeted content exactly when it matters most to shoppers. Join us to explore the "software-defined" smart store and learn how intelligent advertising helps brands reach target audiences in-store and at-scale.
New solutions include signage on front-of-store bollards, security pedestals and basket liners as well as in-aisle category engagements that link the digital and physical experiences.
Chomps, Liquid Death and Poppi are among the first brands leveraging Instacart's new and improved discovery tools that help showcase the best of their product catalog to Instacart’s retailer network.
The solution gives advertisers more immediate access to member insights, including household reach, purchase channel and, for the first time, buyer metrics for Sponsored Product Ads.
The retailer's grocery chains are piloting Swiftly's Alcohol Cashback program within their respective mobile apps, allowing shoppers to receive a rebate within hours via PayPal or Venmo.
The partnership leverages Acosta's analytics, in-store data and merchandising solutions as well as Pensa’s AI-powered shelf intelligence to provide CPGs and retailers an actual view of shelf inventory.
