Predictive Analytics

Lowe’s One Roof Media Network is launching its first offsite retail media offering on Google Search and Google Shopping inventory.

Epsilon Retail Media now couples AI with a "person-first" marketing approach to help brands better engage shoppers on retailers’ properties, across the open web or in tandem.

Midwest-based Meijer joins the growing list of regional retailers bolstering their retail media networks and solutions.

Futurist Tom Edwards discusses his keynote at Future Forward in May as well as his thoughts on the state and future of AI, the shift in culture and technology, and what marketers shouldn’t overlook.

New Ways to Build Scale and Improve Performance at the Point of Decision.

This retail media advice includes creating adaptable technology and leveraging integrated insights.

Yes, marketers can use AI to work better, smarter and faster — but only with the right balance of oversight and human intervention.

Couldn't attend Retail Media Summit Canada in Toronto last month? Catch up on all you missed here with our recap and just added on-demand videos.

Most CPG advertisers believe artificial intelligence will enhance targeting and ad relevance, while also helping to analyze in-store insights, per a Cooler Screens Study.

C-stores present a largely untapped opportunity in the realm of RMNs. Understanding their nuances is key for brands to crafting effective audience strategies, planning and activation.