Personalization

After Chi expanded its presence at Walmart, the brand is now able to showcase and sell products on the popular social media platform.

Recent retail news includes Walmart adding more higher-end items and adding polish to some store displays.

A new integration between visual analytics company Vizit and product experience management platform Salsify uses AI to analyze and optimize clients' digital shelf and product detail pages.

More than a dozen launch partners will roll out Instacart Developer Platform integrations over the coming months, including The New York Times Cooking and GE Appliances.

Mondelez International, Kroger Precision Marketing, Kraft Heinz and others join the speaker lineup to discuss various aspects and trends related to retail media and digital marketing.

The agreement blends CommerceIQ’s AI capabilities, brand data and analytics with VML’s planning, creative and execution suite.

The tech company’s services, including same-day delivery and AI-powered Caper Carts, will roll out to an additional 2,300 AWG member stores.

Product effectiveness trumps cost as the most important factor for consumers, according to data from Breaktime Media.

Fantasy Ruby Red features a unique custom can design that brought characters to life through an immersive physical and AR-enabled launch event in Los Angeles.

IAB's Jeffrey Bustos explores how retailers are crafting a seamless omnichannel experience by merging in-store planogram precision with digital insights and versatility.