Lowe's Names New Chief Customer Officer Purina Focuses on Dogs’ Brains Pro Plan’s partnership with Dognition educates dog owners about cognitive health Transparency with Store Brands Panel of retailers discuss how they are working to build trust with educated shoppers Column: Omnichannel, and Proud of It Valassis Takes Annual Dive into Coupons Print, digital coupon usage both strong and growing among value-oriented shoppers; focus on Hispanics, Millennials, others Measurement Can we measure? How do we measure? As shopper marketing has grown, measurement remains a challenge and a barrier within the discipline, according to these industry insiders People to Watch 2016: Risa Shapiro, PepsiCo Designing the Customer Experience of the Future at Walmart People to Watch 2016: Sam Brewster, Dr Pepper Snapple Group Sargento, Walmart Make Sandwiches Digital campaign targets cheese shoppers who plan their trips before visiting the store First Previous 196 197 198 199 200 Next Last