Healthcare

Recent retail news includes Walmart improving its paint assortment and Sam's Club celebrating a milestone anniversary.

Consumers who access the Cetaphil AI Skin Analysis tool by scanning a QR code on the brand's website can receive customized recommendations based on their skin type and concerns.

Path to Purchase Institute members have access to continually updated profiles covering all aspects of the top retailers in the U.S. Here’s a sampling of the latest updates, from headline makers to trends to intriguing intel.

WSL's Joi Pratt and Nestlé Health Science's Chuck Meyer-Hanover discuss the values that influence how Gen Z consumers shop and insights into how these consumers manage their health

The personalized skincare company is also undergoing a full brand refresh that will roll out in 2023.

​​​​​​​As health and wellness shoppers’ needs and purchasing patterns evolve, the category has grown substantially — as has what is considered a health and wellness purchase, including more non-traditional items and alternative medicines, food options and personal care items.

The Consumer Healthcare Products Association is piloting interactive shelf signage at Dollar General to help shoppers determine which pain relievers are right for them.

As of Oct. 17, the retailers are rolling out FDA-approved hearing devices and accessories online and in stores.

The Path to Purchase Institute's parent company is recognizing women in retail, technology, consumer goods, healthcare and hospitality through awards programs designed specifically for women leaders.

Our Retail Intel webinar series continues with a close look at the rise of healthcare and well-being at retail and how the category is evolving as consumers' needs and preferences continue to change. Joined by special panel guests, including the founder of PlantX and our returning subject matter expert from Great Northern Instore, we discuss the latest trends and marketing strategies to engage health-conscious consumers. We also touch on the current inflationary economic environment, how shoppers have been engaging with brands digitally versus in-store, and what new shopper behaviors are here to stay.

GSK ran an "All for Wellness" campaign at Target this spring, shining a spotlight on the manufacturer's efforts to help underserved communities.

The Path to Purchase Institute and a handful of our sister brands were recognized as winners at Folio's 2022 awards ceremony for excellence in editorial content and design.