The discount retailer hired Walmart marketing veteran and former Signet Jewelers CMO Tony Rogers to lead its marketing, brand, media and personalization strategies.
DGMN’s Charlene Charles and Goodway Group’s Angela Myers will discuss how budget allocations are shifting, what components shape today's strategies and more at P2PI's June 25-27 event.
Dollar General Media Network has partnered with Criteo to support its onsite sponsored ad offerings and eventually extend access to newer ad formats later this year.
Dollar Tree has acquired 170 leases from 99 Cents Only Stores across Arizona, California, Nevada and Texas amid Family Dollar store closures and renovations.
