Direct To Consumer (DTC)

Our latest research provides updated insights into shopping patterns, new areas of opportunity and the factors that could influence future behaviors.

The updated homepage employs fresh imagery, live video and a social media-inspired scroll designed to encourage product exploration.

The Honest Co. gave Walmart an exclusive line of personal care baby products as the eco-friendly, digital-first brand made its debut at thousands of the mass merchant’s stores.

The Body Shop expanded its refillable product offerings beyond hair care and soaps with the launch of a lipstick collection, and is rolling out more refill stations in the U.S. and Canada.

The retailer's outdoor furniture brand grows its footprint by opening 11 additional dedicated stores in major U.S. cities.

The Paramount Shop offers a range of licensed merchandise from the entertainment company's portfolio of brands, including BET, CBS, Nickelodeon and Showtime.

Team Town Sports will initially open three stores, bringing an inclusive retail destination for all team sports equipment and service needs to Canadians in key markets.

Recent retail news included a new baby apparel brand at Walmart plus more fulfillment news and year-end financial results.

As part of its reentry into physical retail, the digital native rolls out to 600 Sephora locations in the U.S. and Canada — while also opening a new flagship store in New York.

DTC brand Olive & June launched at 2,500 Walmart stores in January, giving the mass merchant the largest assortment of the brand's press-on nail SKUs outside of OliveandJune.com.