CPG

A keynote session and fireside chat with Whole Foods’ store design team leader exploring the future of grocery retail is among the in-store experience-related sessions we’ll have at the May 13-15 conference.

New report shares marketing strategies and trends to consider to attract cost-conscious consumers in the CPG foods and confectionery industry.

Yes, marketers can use AI to work better, smarter and faster — but only with the right balance of oversight and human intervention.

The brand is promoting the launch of its first limited-edition condensed canned soup flavor with a sweepstakes and in-store displays ahead of National Grilled Cheese Day.

Mondelez International encouraged Target shoppers to pair their morning coffee with a BelVita breakfast biscuit through an exclusive “Sip Spot” campaign.

The brand’s first visual overhaul in 14 years was unveiled a year ago, but it is rolling out across more than 120 markets this year.

The second part of our annual survey shines the spotlight on retail media, social media, e-commerce, in-store and more.

C-stores present a largely untapped opportunity in the realm of RMNs. Understanding their nuances is key for brands to crafting effective audience strategies, planning and activation.

The creamer launched nationwide in January, coinciding with both the 20th anniversary of Paramount Pictures' "Mean Girls" comedy and the Jan. 12 theatrical release of a remake.

Mars Inc.’s brand ran a movie night purchase incentive with Amazon for the fourth year in a row.