Car-Talkers Help Ford Dealer Move Cars Off the Lot P-O-P Show Keynoter To Talk "Retail Theater" Congruency of Scent and Music as a Driver of In-Store Evaluations and Behavior Tic Tac Offers 'Incredible' Merchandising Program Point-of-Purchase Tobacco Environments and Variation by Store Type A federal report on alcohol display and signage frequency Pepsi-Yahoo! Fusion Marketing Expands Promo Reach, Cuts Costs Customer-Loyalty Programs Offer Potential, Challenges Scientific Technique Measures Emotional Impact of P-O-P Research uses biofeedback to gauge consumers' response to in-store display designs Test Campaign Sets Up Launch for Stupendous Redirects Perceptions and Realities of Male Shopping Behavior An abstract from the Journal of Retailing, Volume 77, Issue 1 First Previous 204 205 206 207 208 Next Last
