Trends in Media Advertising and In-Store Merchandising Presentation highlights from the P-O-P Senior Executive Congress HTH Dealer Loyalty Program A case study from the Promotion Marketing Association's 2004 Reggie Awards Channel Blurring: A Consumer's Perspective Albertsons Matches Up Key Vendors Making Trade Promotion Pay Off Digital Signage Network Lifts Sales 10% to 44% in Test Sylvania's Color-Coded Merchandising Lights Way for Consumers Hall of Fame Profile: James Marstiller A Q&A with James Marstiller, Nestle Purina PetCare Demo Display Doubles Sales for Wild Planet Energizer Powers CVS Promotions First Previous 182 183 184 185 186 Next Last