Apps

Mondelez International’s Oreo opened preorders for its limited-edition Space Dunk cookies exclusively at Walmart in January.

The brand stages short but effective campaigns at various retailers.

The brand has partnered with Perfect Corp. to engage consumers on smartphones.

The haircare brand in April debuted a massive billboard in New York’s Times Square to showcase a new product collection along with an AR experience.

We cover the tech tools that are driving consumer understanding, engagement and conversion along the path to purchase.

Estee Lauder’s Clinique began selling its products through the Amazon Premium Beauty program on March 27.

The Vitamin Shoppe is the first national nutritional supplement retailer available on the Uber Eats app for on-demand and scheduled delivery across the U.S.

Brands are still betting on the social media platform’s commerce opportunity amid rising seller fees, slowing user growth and a potential U.S. ban.

PetSmart has been heavily promoting an updated version of its Treats Rewards loyalty program that launches April 2.

Recent retail news includes Target promoting Circle Week and its new, tiered loyalty program with spots featuring Kristen Wiig's Target Lady character.