Newcastle Celebrates 'Underdog' Role Campaign leverages excitement surrounding annual NCAA basketball tournament Callaway Goes Big for Big Bertha Relaunch With new technology the focus, store takeovers are part of the integrated marketing mix Effie Case Study: Pantene 'Weather 1.0' Effie Case Study: ZzzQuil Sleep-Aid Launch Effie Case Study: American Express Canada 'Cloud 10' Campaign Effie Case Study: Cottonelle 'Better Together' Unilever Inspires Soccer Fans to 'Do:More' Degree campaign has World Cup focus with U.S. team captain as brand spokesman Q&A: Facebook's Erin Hunter Jack Daniel's Creates Online Buzz for its Tennessee Honey Whiskey Brand 'Summer Swarm' campaign utilizes Twitter, Instagram, Facebook for photo contest Purina Heavily Markets a Lightweight Product Tidy Cats challenges shoppers to 'lift test' cat litter in-store First Previous 17 18 19 20 21 Next Last