Private Label Growth Slows But the big three drug chains are making gains Store Check: Meijer Marketplace Digital Duets: Collaborative Marketing Strategies Along the New Path to Purchase Who's Who in Shopper Marketing 2011 'Community' Research Online communities and their recruited members uniquely bring speed and flexibility to the research process Packaging: The Customization Debate Brands want to infuse packaging into the shopper marketing mix, but the practicality of getting it done isn't clear Pet Pampering The petcare category is transitioning to take advantage of consumers' ever-increasing affinity for their pet The New Face(book) of Event Marketing Brand marketers leverage social media to expand reach and extend the on-site experience Beverage Report: Shopper Specificity Marketers of non-alcoholic beverages make it a priority to work with retailers -- and understand their shoppers Brief-ly Speaking Creative briefs, when done right, hold everyone accountable and can practically guarantee success First Previous 29 30 31 32 33 Next Last