Clorox: Boxing Above Their Weight Clorox uses smart shopper marketing to compete with the CPG heavyweights Who's Who in Shopper Insights 2010 Automating Automotive Education With limits on P-O-P materials, auto aftermarket suppliers rely on digital tools and enhanced packaging to educate shoppers Biz Schools Get in the Shopper Marketing Game Undergrads, graduates and professionals all have something to learn OfficeMax on Display: Luckenbill Discusses the Chain's Visual Merchandising Strategy Small Formats Loom Large Riding the Digital Wave Retailers continue to launch smartphone apps and other mobile marketing initiatives Seasonal Store Check: Breast Cancer Awareness 2010 Promise on the Perimeter Dairy, meat, produce and more seize 'meal solutions' opportunities on the outside Going Where CPGs Do Research Companies like Hewlett-Packard and GlaxoSmithKline use on-site facilities to test visual merchandising, study shopper reactions and improve retailer relations First Previous 32 33 34 35 36 Next Last
