A new partnership with NBCUniversal allows streamers to shop products inspired by season eight of "Below Deck Mediterranean" directly from Walmart.com during ad breaks.
Retail media, paid search and paid social spend grew from Q2 to Q3, with nearly every channel seeing its strongest spending month during the third quarter, according to Skai.
Here's a look at the remodeled stores, which include refreshed exteriors and interiors, more shopping carts, a front-end transformation and new signage and product displays.
Hayden Products’ Walmart-exclusive cosmetics brand Hard Candy launched a limited-edition makeup collection based on the “Wednesday” Netflix series at Walmart ahead of Halloween.
Recent news includes Instacart's Trade Desk alliance giving CPG partners a more precise reach, and Amazon testing a new AI feature designed to help sellers stand out.