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Slurpee Merchandise

Retail Radar: Walmart Nurtures Web3 Startups; Circle K Pilots New Loyalty Program

Other recent retail news includes Instacart's growing partnership with Pacvue, and 7-Eleven unleashing a new look and ad campaign for its Slurpees.
New slurpee

Path to Purchase Institute members have access to regularly updated retailer profiles, which can be viewed here. Recent updates include Circle K rolling out a new loyalty program, and Snoop Dogg bringing a new face to Petco's incumbent ad platform.

Walmart Gets More Meta

The retail giant's incubator, Store No.8, is partnering with Outlier Ventures, a Web3 accelerator, to school, fund and mentor metaverse startups.

New Circle K Rewards

The convenience store chain has introduced a new loyalty program, Inner Circle. Currently only available at approximately 400 Florida locations, membership is free and reaching a certain level of spending unlocks further rewards.

Instacart Grows Pacvue Partnership

Instacart and commerce acceleration platform Pacvue continue to collaborate to offer new ad formats and power brand visibility.

7-Eleven 'Flows'

The iconic Slurpee frozen beverage has a new look, new merchandise and a new omnichannel ad campaign.

Petco Partners with Snoop Dogg

The retailer’s latest ad campaign features the hip-hop artist personifying his Doberman Pinscher and reflecting on the good products and deals that Petco has to offer.

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