Ibotta, Inc.

Discover how Gen Z’s unique approach to coupons and promotions is reshaping the future of grocery retail.

Instacart, Ahold Delhaize, Google and others announced retail media-related advancements, collaborations and other news last month.

Ibotta will be Instacart's preferred third-party coupon provider across product categories on its mobile app and website.

Ibotta will provide customers access to exclusive and personalized offers through the Schnucks Rewards program while co-developing more dynamic experiences, specifically in stores.

Sales of sunscreen and tanning products and other warm-weather-themed SKUs — from pest control to hot dogs — spiked in May as shoppers prepped for summer.