General Mills Gives Costco a 'Golden Ticket' Trends in Sampling: Engage and Measure Personal interaction with shoppers leads to results that are being measured Costco Enlists Big G for the Miracle Network Safeway Fast Forwards Past Swipe Fees Unilever's Lipton Touts the Benefits of Black Tea Campaign tries to 'uplift' female target using various tactics Pure Via's Relaunch Puts Emphasis on its 'Natural' Image Brand moves past stevia education, focusing on a health message through packaging and website Costco Gives Members a Mobile 'Connection' Onion Crunch's Challenge: Awareness and Education Company increases distribution and trial through sampling, social media In-Store Media Network Guide Club Store Strategies for National Brands Costco Doubles Up on the Days of Christmas Rating the ROI of Retailer Marketing Programs First Previous 25 26 27 28 29 Next Last