Harnessing Big Data Players in the shopper space ultimately challenged with overlaying POS and syndicated data with lifestyle data You Are Not Alone Onion Crunch's Challenge: Awareness and Education Company increases distribution and trial through sampling, social media Zyrtec Helps Walmart Make the World Cup Local How Do You 'Measure' Up? CPG panel to discuss challenges and present solutions, best practices Marketing to Value Shoppers Understand that value or 'smart' shopping is the new normal as behaviors and attitudes have undergone permanent changes Landing an 'A' Launch Kimberly-Clark works strategically to win retailer engagement for large brand initiatives Hall of Fame Profile: John Mount Shopper Marketing Summit Solution Provider Guide Dollar Store Strategies for National Brands The evolving dollar channel and implications for CPG companies First Previous 81 82 83 84 85 Next Last