Strategy

There are key elements brands should have to see higher revenue at the retail giant, according to Bobsled Marketing and Stratably.

The hard seltzer brand's first physical location, Truly LA, offers visitors an immersive experience including exclusive flavors, seasonal plates and a stage for live entertainment.

The Canadian startup recently celebrated the opening of its XMarket grocery concept in Chicago, its second store in the U.S. and sixth globally.

The grocer focused on enhancing its service offerings, including a greater selection of grab-and-go meal options, expanded pharmacies and additional self-checkout kiosks at five existing stores so far in 2022.

Unilever’s SheaMoisture has rolled out two exclusive collections at Walmart as the mass merchant continues to expand its selection of inclusive personal care products.

NextUp’s Angelina Bice interviews the program manager of learning and development and on her experience as an industrial-organizational psychologist and leadership development.

Mayvenn's Beauty Lounges, currently located inside five Walmart stores, offer a diverse assortment of hair extensions and wigs and help drive income for local hair stylists and small salon businesses.

Cart Star offers tailored rewards and benefits through third-party partners as well as directly within the Instacart platform.

Agreement to combine global market information services firms NielsenIQ and GfK is expected to close later this year or in early 2023.

Canopy is promoting the expansion of its cannabis-infused beverage portfolio with a new campaign aimed at driving brand awareness and in-store sales.