Retail Media

Albertsons Media Collective has partnered with Omnicom Media Group on a solution that enables marketers to better target shoppers based on ROI in CTV environments.

The move supports CPG brands in personalizing the shopping experience and driving increased spend on grocers’ digital advertising platforms.

PepsiCo’s SodaStream released a white and gold version of its Terra sparkling water maker exclusively at Target ahead of the holiday season.

Criteo and Magnite have forged a preferred relationship to enable Criteo’s global retailer partners to leverage CTV through Magnite.

Chicory data explores how brands and grocery retailers are responding to the latest advertising trends, including the rise of retailer media networks and new media tactics.

Industry leaders will gather four times a year to participate in roundtable discussions on topics and trends impacting the retail media landscape.

Jennifer Lopez's beauty brand teamed up with TalkShopLive in December to launch a shoppable video in partnership with Vogue's "Beauty Secrets" video series.

Watch all six episodes of our "Retail Media Unplugged" video series, presented in partnership with Criteo and featuring special guests from Roundel, Giant Eagle, CVS Media Exchange and more.

Target recently teamed with British retailer Marks & Spencer to launch a collection of cookies, chocolates and other treats for the holiday season.

Unilever teamed with singer Mariah Carey this holiday season to create a limited-edition collection for its Walmart-exclusive Find Your Happy Place line.