Walmart Evolves Its Ad-Sales Business Walmart is rebranding its media arm as Walmart Connect and expanding its scope with the launch of a programmatic buying platform in partnership with technology company The Trade Desk. Optimizing Retail Media: Killing the Purchase Funnel Profile: Felicity Green, Senior Digital Media Strategist, Electrolux Felicity Green is a Women of Excellence finalist in the “Rising Star” category Profile: Brea Keating, Digital Transformation and Brand Communications Lead, Solo Cup/Dart Container Corp. Brea Keating is a Women of Excellence finalist in the “Idea Builder” category Profile: Sinead Norenius-Raniere, Vice President of Influencer Marketing & Paid Social, Valassis Sinead Norenius-Raniere is a Women of Excellence finalist in the “Disruptor” category Profile: Lauren Wright, Customer Director, Shopper Marketing, Mondelez International Lauren Wright is a Women of Excellence finalist in the “Business Builder” category Profile: Kirsten Barner, Senior Director of Marketing and Future Forward, Alliance Sales & Marketing Kirsten Barner is a Women of Excellence winner in the “Business Builder” category Trends 2021: Retail Media Networks Mars Asks Shoppers for Game Picks CVS Scales Back on Print Circulars Cheerios Rallies Walmart Shoppers for Vets P&G brandSaver: January 2021 First Previous 35 36 37 38 39 Next Last
