Marketing

P2PI Editorial Director Lisa Johnston kicks off the new year with a personal introduction to the commerce marketing community and shares her excitement for what's ahead.

P2PI's Patrycja Malinowska and SMG's Sam Knights and Sean Crawford reflect on this past year and what's to come in the commerce marketing industry.

The convenience store chain also has remodeled stores in Alberta and Ontario, adding menu items and offering adult beverages.

The industry is expanding, but there simply isn’t enough talent to support this growth … or dollars, writes SMG's Justin Sparks.

Discover how Gen Z’s unique approach to coupons and promotions is reshaping the future of grocery retail.

The warehouse giant admits it's still the early days, though.

The partnership spans more than 300 Walmart Supercenters across 10 provinces.

All commerce marketing professionals and P2PI members can RSVP now for the laid-back, end-of-year networking event in Stamford, Connecticut.

The Canadian retailer is on track to open 50 stores in 2024 — and intends to exceed that number in 2025.

On Nov. 13 at P2PI LIVE & Expo, we honored the 35 winners of our ninth annual awards program and revealed this year's Executive of the Year. Check out a gallery from the event!