OfficeMax Mobilizes the Holidays Publix Handles the Holiday Preparations Dreaming of a Digital Shopper Marketing Christmas Best Buy Wraps Up the Holidays In the Black with 'Ops' Marketing Activision builds pre-order awareness through game footage and pre-launch retail events Social Marketing Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world. Marie Callender's Hoping to 'Whrrl' Across Social Media Kmart Creates Its Own 'Christmas Story' Dollar General, PepsiCo Show Team Spirit Lowe's Digitizes Gift Giving First Previous 371 372 373 374 375 Next Last
