Digital Marketing

The brand enters the single-serve coffee category, focusing on quality and sustainability.

Costco, Ulta Beauty, Walmart and others shared retail media-related advancements, collaborations and other news and perspectives during the month.

E.l.f. Cosmetics and Stanley teamed up in October to launch a collection of tumblers and matching tinted lip oil holders exclusively at Target.

Omnichannel integration, AI advancements and commerce media are in full swing, but collaboration is key to retail media's continued success, according to SMG's Sean Crawford.