Digital Marketing

Gopuff surfaces targeted offers in real time after checkout through a new partnership.

In the latest earnings call, CEO Doug McMillon said advertising, membership and marketplace are “changing the shape” of Walmart’s income statement.

Here are ways to drive sales, boost brand awareness and enhance consumer perception for incremental revenue growth.

We break down the marketing campaign, which included in-store displays, social media plugs and digital ads on Ulta.com.